Brand Awareness Survey
For EdTech Industry

Utilize our Brand Visibility and Recognition Survey template for your organsation. Capture
customer feedback to enhance brand awareness and recognition within the EdTech Industry.

Brand Awareness Survey For EdTech Industry

1. Have you heard of or encountered <Your Brand> in the past six months? (MCQ-Single Selection)
○ Yes
○ No

2.Where have you most recently come across <Your Brand>? (MCQ-Multiple Selection)
□ Social Media Platforms (Facebook, Twitter, Instagram)
□ Search Engine Results (Google, Bing, Yahoo)
□ Online Advertisements
□ Educational Websites or Forums
□ Word of Mouth/Referral

3. Can you recall the specific services or products offered by <Your Brand>?  (MCQ-Multiple Selection)
□ Online Courses
□ Test Preparation Materials
□ Interactive Learning Apps
□ Live Webinars or Virtual Classes
□ Other (Please specify)

4. How familiar are you with <Your Brand>’s logo or visual identity? (MCQ-Single Selection)
○ Very familiar
○ Somewhat familiar
○ Not very familiar
○ Not at all familiar

5. What words or phrases come to mind when you think about <Your Brand>? (MCQ-Multiple Selection)
□ Quality Education
□ Innovative Learning Methods
□ Trusted Learning Platform
□ Extensive Course Offerings
□ Other (Please specify)

6. Do you remember any recent promotional campaigns or advertisements run by <Your Brand>? (MCQ-Single Selection)
○ Yes
○ No

7. Which of the following statements about <Your Brand> do you recall from recent advertisements or promotions? (MCQ-Multiple Selection)
□ Offers a free trial period
□ Boasts industry-recognized instructors
□ Emphasizes hands-on practical learning
□ Highlights success stories/testimonials
□ Other (Please specify)

8. How likely are you to recommend <Your Brand> to someone looking for educational resources? (MCQ-Single Selection)
○ Very likely
○ Likely
○ Neutral
○ Unlikely
○ Very unlikely

9. On a scale from 1 to 5, how well do you think <Your Brand> is known within the EdTech industry? (MCQ-Single Selection)
○ 1 – Not known at all
○ 2 – Slightly known
○ 3 – Moderately known
○ 4 – Well known
○ 5 – Very well known

10. Any additional comments or feedback regarding the visibility and recognition of <Your Brand>? (Open-ended)
Ans: ___________________________________________________