Brand Awareness Survey
For Education Industry

Utilize this brand visibility and recognition survey template for your educational organsation.
Capture customer feedback to enhance brand awareness and recognition within the education Industry.

Brand Awareness Survey For Education Industry

1. How did you first hear about <Your Brand>? (MCQ-Single Selection)
○ Online search (e.g., Google, Bing)
○ Social media (e.g., Facebook, Twitter, LinkedIn)
○ Word of mouth
○ Advertising (specify in the next question)
○ Other (please specify)

2. If you recall seeing advertising for <Your Brand>, where did you see it? (MCQ-Multiple Selection)
□ Television
□ Online banners
□ Print media (newspapers, magazines)
□ Billboards/outdoor ads
□ None
□ Other (please specify)

3. Which of the following services or products do you associate with <Your Brand>? (MCQ-Multiple Selection)
□ Online courses
□ Tutoring services
□ Test preparation materials
□ Educational software/apps
□ Workshops/seminars
□ Other (please specify)

4. How frequently do you interact with <Your Brand>? (MCQ-Single Selection)
○ Daily
○ Weekly
○ Monthly
○ Rarely
○ Never

5. What qualities or features come to mind when you think of <Your Brand>? (Open-ended)
Ans: ___________________________________________

6. Which of the following reasons influenced your decision to engage with <Your Brand>? (MCQ-Multiple Selection)
□ Positive reviews/testimonials
□ Competitive pricing
□ Recommendation from friends/family
□ Reputation for quality
□ Convenience/accessibility
□ Other (please specify)

7. Have you recommended <Your Brand> to others? (MCQ-Single Selection)
○ Yes
○ No

8. How likely are you to continue using <Your Brand>’s services in the future? (MCQ-Single Selection)
○ Very likely
○ Likely
○ Neutral
○ Unlikely
○ Very unlikely

9. Where do you think <Your Brand> could improve? (Open-ended)
Ans: ___________________________________________

10. How likely are you to consider <Your Brand> again for future educational needs? (MCQ-Single Selection)
○ Very likely
○ Likely
○ Neutral
○ Unlikely
○ Very unlikely