Brand Awareness Survey
For Healthtech Industry

1. How did you first hear about <Your Brand> in the Healthtech industry? (MCQ-Single Selection)
○ Through online advertisements
○ Social media platforms
○ Word of mouth from friends or family
○ Search engines (Google, Bing, etc.)
○ Health-related forums or communities
○ Other (Please specify)

2. Which of the following products/services provided by <Your Brand> are you aware of?  (MCQ-Multiple Selection)
□ Telemedicine services
□ Health monitoring devices (e.g., wearables)
□ Health-focused mobile applications
□ Online prescription services
□ AI-driven health diagnostics
□ Other (Please specify)

3. How frequently do you engage with <Your Brand>’s products/services? (MCQ-Single Selection)
○ Daily
○ Weekly
○ Monthly
○ Rarely
○ Never

4. What quality stands out the most when you think of <Your Brand>? (MCQ-Single Selection)
○ Reliability
○ Innovation
○ User-friendliness
○ Effectiveness
○ Accessibility
○ Other (Please specify)

5. Which platforms do you typically see or interact with <Your Brand> on? (MCQ-Multiple Selection)
□ Facebook
□ Instagram
□ Twitter
□ LinkedIn
□ Health-related blogs/websites
□ Other (Please specify)

6. How likely are you to recommend <Your Brand> to someone in need of Healthtech solutions? (MCQ-Single Selection)
○ Very likely
○ Likely
○ Neutral
○ Unlikely
○ Very unlikely

7. When considering Healthtech options, how familiar are you with <Your Brand> compared to its competitors? (MCQ-Single Selection)
○ Much more familiar with <Your Brand>
○ Somewhat more familiar with <Your Brand>
○ About the same familiarity with competitors
○ Less familiar with <Your Brand>
○ Much less familiar with <Your Brand>

8. What improvements or additional features would you like to see from <Your Brand>? (MCQ-Multiple Selection)
□ Expanded service coverage (more health areas, specialties, etc.)
□ Enhanced user interface and experience
□ Integration with other health-related platforms/devices
□ More affordable pricing options
□ Increased availability of customer support
□ Other (Please specify)

9. Please share any memorable experience or interaction you’ve had with <Your Brand> that made a significant impression on you. (Open-ended)
Ans: ___________________________________________

10. Are there any other Healthtech brands you are more familiar with than <Your Brand>? If yes, please name them.(Open-ended)
Ans: ___________________________________________