Brand Awareness Survey
For Marketplaces Industry

1. Have you heard of <Your Brand>? (MCQ-Single Selection)
○ Yes
○ No

2. How did you first come across <Your Brand>?  (MCQ-Single Selection)
○ Social media
○ Online advertisements
○ Word-of-mouth
○ Search engine results
○ Other

3. How frequently do you interact with <Your Brand>? (MCQ-Multiple Selection)
○ Daily
○ Weekly
○ Monthly
○ Rarely
○ Never interacted

4. Which of the following products/services do you associate with <Your Brand>? (MCQ-Multiple Selection)
□ Electronics
□ Fashion/Apparel
□ Home & Kitchen
□ Health & Beauty
□ Groceries
□ Othe

5. Where do you usually encounter <Your Brand>? (MCQ-Single Selection)
○ Online website/app
○ Social media platforms
○ Physical stores/outlets
○ Advertising banners/hoardings
○ Othe

6. What do you find memorable about <Your Brand>? (MCQ-Multiple Selection)
□ Logo
□ Slogan/tagline
□ Color scheme/branding
□ Specific products/services
□ Unique selling propositions
□ Other

7. On a scale of 1 to 5, how likely are you to recommend <Your Brand> to others? (MCQ-Single Selection)
○ 1 – Very unlikely
○ 2 – Unlikely
○ 3 – Neutral
○ 4 – Likely
○ 5 – Very likely

8. What influences your decision to engage with <Your Brand>? (MCQ-Multiple Selection)
□ Positive reviews/testimonials
□ Competitive pricing
□ Variety of choices available
□ Trustworthy reputation
□ Promotional offers/deals
□ Other

9. Which platform or medium do you find most effective for <Your Brand>’s advertisements? (MCQ-Single Selection)
○ Social media
○ Television
○ Online video platforms
○ Email newsletters
○ Other

10. How would you describe <Your Brand> to a friend who has never heard of it before? (Open-ended)
Ans: ___________________________________________