Product Development survey
for Automotive industry

Explore this product development survey template created for the automotive industry.
This survey aims to gain insights on vehicle interests, ownership, features, brand distinctiveness,
information sources, desired improvements, purchase timeline and notable car models.

Product Development Survey For Automotive Industry

1. How familiar are you with <Your Brand> in the Automotive industry? (Multiple)
○  Very familiar
○  Somewhat familiar
○  Not familiar at all

2. Which of the following types of vehicles are you most interested in? (Multiple Type)
□  Sedans
□  SUVs
□  Trucks
□  Electric vehicles
□  Hybrids
□  Sports cars

3. Have you ever owned or currently own a vehicle from <Your Brand>? (Multiple)
○  Yes
○  No

4. What features do you consider most important when purchasing a vehicle?
(Multiple Type)
□  Price
□  Fuel efficiency
□  Safety features
□  Reliability
□  Technology and connectivity
□  Interior space and comfort
□  Environmental impact
□  Performance

5. How likely are you to recommend <Your Brand> to a friend or family member? (Multiple)
○  Very likely
○  Somewhat likely
○  Not likely at all

6. Which aspect of <Your Brand> do you believe sets it apart from other automotive brands? (Open-ended)
Ans: ___________________________________________

7. How do you typically gather information about new vehicles and automotive brands? (Multiple Type)
□  Online reviews and forums
□  Recommendations from friends or family
□  Dealership visits
□  Television and advertisements
□  Social media
□  Other (please specify)

8. What improvements or new features would you like to see from <Your Brand>?(Open-ended)
Ans: ___________________________________________

9. How often do you consider purchasing a new vehicle? (Multiple)
○  Within the next 6 months
○  Within the next 1 year
○  Within the next 2 years
○  More than 2 years from now

10. Is there any specific model or product from <Your Brand> that you have been particularly impressed with? (Open-ended)
Ans: ___________________________________________