Customer Satisfaction survey
for Consumer Goods industry

Analyze customer satisfaction with this survey template for the consumer goods industry.
This survey evaluates buyer satisfaction, product quality, customer service, future purchase
intent, value for money, competitive advantages and factors influencing recommendations.

Customer Satisfaction Survey For Consumer Goods Industry

1. How satisfied are you with the quality of <Your Brand> products? (Multiple)
○ Extremely satisfied
○ Very satisfied
○ Somewhat satisfied
○ Neutral
○ Dissatisfied

2. Which aspects of <Your Brand>’s products do you appreciate the most? (Multiple Type)
□ Durability
□ Design and aesthetics
□ Functionality
□ Price affordability
□ Variety of options
□ Customer service
□ None of the above

3. How satisfied are you with the customer service provided by <Your Brand>? (Multiple)
○ Extremely satisfied
○ Very satisfied
○ Somewhat satisfied
○ Neutral
○ Dissatisfied

4. How likely are you to continue purchasing products from <Your Brand> in the future? (Multiple)
○ Extremely likely
○ Likely
○ Neutral
○ Unlikely
○ Extremely unlikely

5. Which of the following <Your Brand> services have you utilized? (Multiple Type)
□ Online ordering
□ In-store shopping experience
□ Product customization options
□ After-sales support
□ Warranty services
□ None of the above

6. What improvements or new features would you like to see in <Your Brand>’s products or services? (Open-ended)
Ans: ___________________________________________

7. How would you rate the overall value for money of <Your Brand> products? (Multiple)
○ Excellent value
○ Good value
○ Average value
○ Poor value
○ Very poor value

8. In your opinion, what sets <Your Brand> apart from its competitors? (Open-ended)
Ans: ___________________________________________

9. Select the factors that would make you more likely to recommend <Your Brand> to others: (Multiple Type)
□ High-quality products
□ Exceptional customer service
□ Competitive pricing
□ Unique features or innovations
□ Positive previous experiences
□ None of the above

10. How likely are you to recommend <Your Brand> to friends or family? (Multiple)
○ Very likely
○ Likely
○ Neutral
○ Unlikely
○ Very unlikely