Purchase Behavior Survey
For Education Industry

Explore our competitor analysis survey template for the education industry. Seek student insights on features, user experiences and areas of improvement compared to other leading educational institutes and platforms.

Purchase Behavior Survey For Education Industry

1. How often do you invest in educational products or services? (MCQ-Single Selection)
○ Weekly
○ Monthly
○ Quarterly
○ Annually
○ Rarely

2. What type of educational products or services do you prefer to invest in? (MCQ-Multiple Selection)
□ Online courses
□ Tutoring services
□ Test preparation materials
□ Educational software/apps
□ Workshops/seminars
□ Other (please specify)

3. How do you prefer to purchase educational products or services? (MCQ-Single Selection)
○ Online platforms/websites
○ Physical stores/centers
○ Both online and physical locations
○ Other (please specify)

4. What factors influence your decision to purchase educational products or services? (MCQ-Multiple Selection)
□ Cost/pricing
□ Quality of content/materials
□ Recommendations from others
□ Brand reputation
□ Convenience of access
□ Other (please specify)

5. How much research do you conduct before purchasing educational products or services? (MCQ-Single Selection)
○ Extensive research
○ Moderate research
○ Minimal research
○ None, I usually rely on recommendations

6. Which payment model do you prefer when buying educational products or services? (MCQ-Single Selection)
○ One-time payment for a complete course/service
○ Monthly subscription
○ Pay per module/lesson
○ Other (please specify)

7. How important is it for you to have access to customer reviews or testimonials before making a purchase? (MCQ-Single Selection)
○ Very important
○ Important
○ Neutral
○ Not very important
○ Not important at all

8. What challenges do you usually face when purchasing educational products or services? (MCQ-Multiple Selection)
□ Lack of affordability
□ Difficulty in finding suitable options
□ Trusting the quality of the product/service
□ Limited payment options
□ Other (please specify)

9. Are you more inclined to purchase educational products or services during specific times of the year (e.g., back-to-school season, holiday sales)? (MCQ-Single Selection)
○ Yes
○ No
○ Not sure

10. What improvements or additions in the purchasing process would enhance your experience when buying educational products or services? (Open-ended)
Ans: ___________________________________________