Category: Blog Articles

The 1-to-5 rating scale survey is the unsung hero of feedback collection—simple, intuitive, and remarkably

Understanding customer’s emotional metrics is the key to improving experiences and focusing on long term

The e-commerce industry is a fast paced environment. Handling volumes of orders, responding to customers,

Customer feedback is the heart of many organisations. Brands curate marketing strategies and ad campaigns

Artificial intelligence increases productivity even in the sphere of customer experience. Using AI-driven tools enables

The Net Promoter Score, as established by Bain & Company is universally accepted as the

Offering impeccable customer experience is not an option. It is a mandatory protocol for every

Customer pain points can contribute to churn rates or give you brand advocates. It depends

Customer feedback is an ongoing process. However, analyzing this feedback and customer data is just

Voice of Customer (VoC) analytics seeks to understand and improve customer experiences. In this blog,